Selling Lamb Retail Cuts Off-Farm
There is a continuing trend among animal product consumers – they want sustainably and humanely raised meat, milk and eggs. Generation Z is the driving force behind consumers wanting to know exactly where their food comes from and the values behind the farming operation. With this trend, many cattle, hog, and sheep producers are selling animals to customers and sending the purchased animals off for custom processing. Other producers may be choosing to sell retail cuts in a roadside shop or farmers markets. If selling lamb directly off the farm is something your operation is currently doing or has discussed…